{"id":2255,"date":"2019-12-27T14:12:01","date_gmt":"2019-12-27T13:12:01","guid":{"rendered":"https:\/\/www.codemotion.com\/magazine\/uncategorized\/how-do-we-make-tech-less-male-pale-and-stale\/"},"modified":"2021-12-23T11:53:39","modified_gmt":"2021-12-23T10:53:39","slug":"how-do-we-make-tech-less-male-pale-and-stale","status":"publish","type":"post","link":"https:\/\/www.codemotion.com\/magazine\/soft-skills\/diversity\/how-do-we-make-tech-less-male-pale-and-stale\/","title":{"rendered":"How do we make tech less male, pale and stale?"},"content":{"rendered":"<p>Tech tends to focus on the new, whether this is in emerging zeitgeist trends or in discovering how to make processes simpler, quicker and better.<\/p>\n<p>But the industry itself seems to be stuck in its own time warp, with a reputation for being male, pale and stale in terms of the faces making up the biggest proportion of its workforce.<\/p>\n<p>According to the <a href=\"https:\/\/www.ncwit.org\/\">National Center for Women &amp; Information Technology<\/a>, the tech industry is 75% male.<\/p>\n<p>But a lack of balance when it comes to gender representation isn&#8217;t the industry&#8217;s only concern.<\/p>\n<figure class=\"image regular \"><picture><source srcset=\"https:\/\/codemotion.com\/magazine\/wp-content\/uploads\/2019\/12\/whitemaleboss_9a56582057ea243a7db50f8d0e236bce_800.jpg 1x\" media=\"(max-width: 768px)\" \/><source srcset=\"https:\/\/codemotion.com\/magazine\/wp-content\/uploads\/2019\/12\/whitemaleboss_9a56582057ea243a7db50f8d0e236bce_800.jpg 1x\" media=\"(min-width: 769px)\" \/><img decoding=\"async\" src=\"https:\/\/codemotion.com\/magazine\/wp-content\/uploads\/2019\/12\/whitemaleboss_9a56582057ea243a7db50f8d0e236bce_800.jpg\" alt=\"white male boss face in hands\" \/><\/picture>\n<figcaption>We need fewer <span id=\"urn:enhancement-aee51f53\" class=\"textannotation disambiguated wl-other\" itemid=\"http:\/\/data.wordlift.io\/wl01770\/entity\/white_people\">white<\/span> male faces in management and more diversity<\/figcaption>\n<\/figure>\n<h2 id=\"bqatp\">Promises, promises&#8230;<\/h2>\n<p>Back in 2014, <span id=\"urn:enhancement-c75da4f\" class=\"textannotation disambiguated wl-place\" itemid=\"http:\/\/data.wordlift.io\/wl01770\/entity\/silicon_valley\">Silicon Valley<\/span> companies Apple, <span id=\"urn:enhancement-c8415a9c\" class=\"textannotation disambiguated wl-other\" itemid=\"http:\/\/data.wordlift.io\/wl01770\/entity\/facebook\">Facebook<\/span>, <span id=\"urn:enhancement-5c78f4b2\" class=\"textannotation disambiguated wl-other\" itemid=\"http:\/\/data.wordlift.io\/wl01770\/entity\/google\">Google<\/span> and <span id=\"urn:enhancement-d85e2023\" class=\"textannotation disambiguated wl-organisation\" itemid=\"http:\/\/data.wordlift.io\/wl01770\/entity\/microsoft\">Microsoft<\/span> released their workforce <span id=\"urn:enhancement-e6a2253a\" class=\"textannotation disambiguated wl-other\" itemid=\"http:\/\/data.wordlift.io\/wl01770\/entity\/demography\">demographics<\/span> for the first time, revealing dismal industry-wide diversity data.<\/p>\n<p>The hope was that, now the beast had a name, something would be done.<\/p>\n<p>What followed was a flurry of activity and big pledges to start moving towards greater diversity and inclusion. <span id=\"urn:enhancement-683aa2bd\" class=\"textannotation disambiguated wl-other\" itemid=\"http:\/\/data.wordlift.io\/wl01770\/entity\/facebook\">Facebook<\/span> admitted it had \u201cmore work to do\u2014a lot more,\u201d and <span id=\"urn:enhancement-c61d36c7\" class=\"textannotation disambiguated wl-organisation\" itemid=\"http:\/\/data.wordlift.io\/wl01770\/entity\/apple_inc\">Apple&#8217;s<\/span> CEO wrote to employees promising the company would be \u201cas innovative in advancing diversity as we are in developing products.\u201d<\/p>\n<h2 id=\"3m5ui\">The results?<\/h2>\n<p>Compared with a 54% <span id=\"urn:enhancement-c7d7c42c\" class=\"textannotation disambiguated wl-other\" itemid=\"http:\/\/data.wordlift.io\/wl01770\/entity\/white_people\">white<\/span> workforce in 2014, <span id=\"urn:enhancement-656ef127\" class=\"textannotation disambiguated wl-organisation\" itemid=\"http:\/\/data.wordlift.io\/wl01770\/entity\/apple_inc\">Apple&#8217;s<\/span> tech workers are now 49% <span id=\"urn:enhancement-6b1c467c\" class=\"textannotation disambiguated wl-other\" itemid=\"http:\/\/data.wordlift.io\/wl01770\/entity\/white_people\">white<\/span>. At <span id=\"urn:enhancement-7bd916e7\" class=\"textannotation disambiguated wl-other\" itemid=\"http:\/\/data.wordlift.io\/wl01770\/entity\/facebook\">Facebook<\/span>, this has decreased from 53% to 40%, compared with <span id=\"urn:enhancement-abe3c7bf\" class=\"textannotation disambiguated wl-other\" itemid=\"http:\/\/data.wordlift.io\/wl01770\/entity\/google\">Google<\/span> which has seen its proportion of <span id=\"urn:enhancement-1143532c\" class=\"textannotation disambiguated wl-other\" itemid=\"http:\/\/data.wordlift.io\/wl01770\/entity\/white_people\">white<\/span> workers decrease from 60% to 48%, and <span id=\"urn:enhancement-12b492b4\" class=\"textannotation disambiguated wl-organisation\" itemid=\"http:\/\/data.wordlift.io\/wl01770\/entity\/microsoft\">Microsoft<\/span> which now has 51% <span id=\"urn:enhancement-f37b20f7\" class=\"textannotation disambiguated wl-other\" itemid=\"http:\/\/data.wordlift.io\/wl01770\/entity\/white_people\">white<\/span> tech workers compared to 57% in 2014.<\/p>\n<p>Pretty disappointing given all the grandstanding five years ago. And, if you break down the figures further, they show that the number of <span id=\"urn:enhancement-e5f7229c\" class=\"textannotation disambiguated wl-other\" itemid=\"http:\/\/data.wordlift.io\/wl01770\/entity\/black\">black<\/span> or Latino tech employees at <span id=\"urn:enhancement-ba48dbac\" class=\"textannotation disambiguated wl-other\" itemid=\"http:\/\/data.wordlift.io\/wl01770\/entity\/google\">Google<\/span> and <span id=\"urn:enhancement-8ebe49c7\" class=\"textannotation disambiguated wl-organisation\" itemid=\"http:\/\/data.wordlift.io\/wl01770\/entity\/microsoft\">Microsoft<\/span> increased by less than 1% since 2014. The share of <span id=\"urn:enhancement-5abf0c50\" class=\"textannotation disambiguated wl-other\" itemid=\"http:\/\/data.wordlift.io\/wl01770\/entity\/black\">black<\/span> technical workers at Apple is unchanged at 6%.<\/p>\n<p>When it comes to gender disparities, tech <span id=\"urn:enhancement-2c22ccf0\" class=\"textannotation disambiguated wl-other\" itemid=\"http:\/\/data.wordlift.io\/wl01770\/entity\/company\">companies<\/span> have been shouting from the rooftops about the massive strides they&#8217;ve made.<\/p>\n<p>According to the latest figures, the percentage of women tech workers has risen from 20% to 23% at Apple, from 15% to 23% at <span id=\"urn:enhancement-18fefc03\" class=\"textannotation disambiguated wl-other\" itemid=\"http:\/\/data.wordlift.io\/wl01770\/entity\/facebook\">Facebook<\/span>, from 17% to 23% at <span id=\"urn:enhancement-fd6e3438\" class=\"textannotation disambiguated wl-other\" itemid=\"http:\/\/data.wordlift.io\/wl01770\/entity\/google\">Google<\/span> and from 17% to 20% at Microsoft. Yes, there have been improvements. But in five years the industry is not at gender parity, despite <span id=\"urn:enhancement-3996381e\" class=\"textannotation disambiguated wl-other\" itemid=\"http:\/\/data.wordlift.io\/wl01770\/entity\/company\">companies<\/span> spending millions. Their heads of diversity and <span id=\"urn:enhancement-2c953fdb\" class=\"textannotation disambiguated wl-other\" itemid=\"http:\/\/data.wordlift.io\/wl01770\/entity\/inclusion_value_and_practice\">inclusion<\/span> must be left, well, scratching their heads.<\/p>\n<h2 id=\"dc40m\">So how do we move closer to achieving diversity &#8211; and at a faster rate?<\/h2>\n<p>One of the answers lies at grassroots level. Encourage diversity at the source: <span id=\"urn:enhancement-192182df\" class=\"textannotation disambiguated wl-other\" itemid=\"http:\/\/data.wordlift.io\/wl01770\/entity\/inclusion_education\">education<\/span>.<\/p>\n<p>In fact, the big tech <span id=\"urn:enhancement-42f12a82\" class=\"textannotation disambiguated wl-other\" itemid=\"http:\/\/data.wordlift.io\/wl01770\/entity\/company\">companies<\/span> have already invested millions into training programmes, internships and partnerships with educational establishments, aiming to give more female and BAME students exposure to computer science, hoping to influence their career choices. But such methods take time &#8211; these <span id=\"urn:enhancement-6b3a4939\" class=\"textannotation disambiguated wl-other\" itemid=\"http:\/\/data.wordlift.io\/wl01770\/entity\/company\">companies<\/span> will need to wait for students to graduate and start work before they can report any success or otherwise.<\/p>\n<p>Another avenue is for a company to retain its existing <span id=\"urn:enhancement-4908b470\" class=\"textannotation disambiguated wl-other\" itemid=\"http:\/\/data.wordlift.io\/wl01770\/entity\/workforce\">workforce<\/span> and create career path programmes and succession planning that will see a greater ethnic mix and <span id=\"urn:enhancement-1fe9536f\" class=\"textannotation disambiguated wl-other\" itemid=\"http:\/\/data.wordlift.io\/wl01770\/entity\/sex_ratio\">gender balance<\/span> at the top levels of the <span id=\"urn:enhancement-cbc4e34\" class=\"textannotation disambiguated wl-other\" itemid=\"http:\/\/data.wordlift.io\/wl01770\/entity\/organization\">organisation<\/span>. For example, many women and BAME workers leave their jobs because they perceive or experience a lack of opportunity to progress within an <span id=\"urn:enhancement-d826c12b\" class=\"textannotation disambiguated wl-other\" itemid=\"http:\/\/data.wordlift.io\/wl01770\/entity\/organization\">organisation<\/span>, or feel that the <span id=\"urn:enhancement-413254f4\" class=\"textannotation disambiguated wl-other\" itemid=\"http:\/\/data.wordlift.io\/wl01770\/entity\/organization\">organisation<\/span>&#8216;s culture does not fully embrace them.<\/p>\n<h2 id=\"9u1t6\">What the experts say<\/h2>\n<p>Steve Huang, head of diversity and <span id=\"urn:enhancement-bbfc06a\" class=\"textannotation disambiguated wl-other\" itemid=\"http:\/\/data.wordlift.io\/wl01770\/entity\/inclusion_value_and_practice\">inclusion<\/span> at <a href=\"https:\/\/www.cultureamp.com\/?&amp;utm_source=google&amp;utm_medium=cpc&amp;utm_campaign=seer_sea_b_brand__culture-amp_multi_all_c-gb_p_lead_go_en_txt_&amp;utm_term=cultureamp&amp;gclid=EAIaIQobChMI15CyvvS85gIVhrTtCh3NOQCUEAAYASAAEgLGNPD_BwE&amp;gclid=EAIaIQobChMI15CyvvS85gIVhrTtCh3NOQCUEAAYASAAEgLGNPD_BwE\">CultureAmp<\/a>, says: &#8220;We identified that creating a sense of belonging was most correlated to retention and motivation. So we developed a series of programmes and revisited processes to ensure all employees feel like they belong, while putting extra focus on those who are under-represented in the <span id=\"urn:enhancement-9b800ee8\" class=\"textannotation disambiguated wl-other\" itemid=\"http:\/\/data.wordlift.io\/wl01770\/entity\/organization\">organisation<\/span>.&#8221;<\/p>\n<p>He adds that one of the most important ways to attract, retain and encourage diversity is actually not to focus too much on &#8220;increasing&#8221; it.<\/p>\n<p>\u201cIncreasing diversity is not what we\u2019re after, actually. Yes, it helps to have metrics to measure but, in terms of taking action to impact change, we look beyond the metrics and try to find insights from the data and inspire change in specific areas, and among specific <span id=\"urn:enhancement-f55f4531\" class=\"textannotation disambiguated wl-other\" itemid=\"http:\/\/data.wordlift.io\/wl01770\/entity\/social_group\">groups<\/span> of employees. Educating and embedding diversity in everyday <span id=\"urn:enhancement-d697f2a2\" class=\"textannotation disambiguated wl-other\" itemid=\"http:\/\/data.wordlift.io\/wl01770\/entity\/employment\">work life<\/span> might be a better way of phrasing this. And this takes effort and buy-in on every level, from every leader.&#8221;<\/p>\n<figure class=\"video regular \">\n<div class=\"embed-container\">\n<div style=\"max-width: 100%; position: relative; padding-top: 56.25%;\"><iframe loading=\"lazy\" style=\"position: absolute; top: 0px; left: 0px; width: 100%; height: 100%;\" src=\"https:\/\/www.youtube.com\/embed\/MOg9Co3zj2Q?feature=oembed\" width=\"480\" height=\"270\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/div>\n<\/div>\n<figcaption>Where are the women? Codemotion Madrid speaker Dora Militaru calls for greater diversity in tech<\/figcaption>\n<\/figure>\n<p><!-- strchf script --><script>        if(window.strchfSettings === undefined) window.strchfSettings = {};    window.strchfSettings.stats = {url: \"https:\/\/codemotion.storychief.io\/how-do-we-make-tech-less-male-pale-and-stale?id=1558639337&type=2\",title: \"How do we make tech less male, pale and stale?\",id: \"66543c6c-96d5-4792-a44b-49339654b7a1\"};            (function(d, s, id) {      var js, sjs = d.getElementsByTagName(s)[0];      if (d.getElementById(id)) {window.strchf.update(); return;}      js = d.createElement(s); js.id = id;      js.src = \"https:\/\/d37oebn0w9ir6a.cloudfront.net\/scripts\/v0\/strchf.js\";      js.async = true;      sjs.parentNode.insertBefore(js, sjs);    }(document, 'script', 'storychief-jssdk'))    <\/script><!-- End strchf script --><\/p>\n\n","protected":false},"excerpt":{"rendered":"<p>Diversity data from the top tech companies shows little progress.<\/p>\n","protected":false},"author":84,"featured_media":2256,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_editorskit_title_hidden":false,"_editorskit_reading_time":0,"_editorskit_is_block_options_detached":false,"_editorskit_block_options_position":"{}","_uag_custom_page_level_css":"","_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","footnotes":""},"categories":[49],"tags":[],"collections":[],"class_list":{"0":"post-2255","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-diversity","8":"entry"},"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.9 (Yoast SEO v26.9) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>How do we make tech less pale, male and stale? 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And the National Center for Women &amp; Information Technology says the industry is 75% male.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.codemotion.com\/magazine\/soft-skills\/diversity\/how-do-we-make-tech-less-male-pale-and-stale\/\" \/>\n<meta property=\"og:site_name\" content=\"Codemotion Magazine\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/Codemotion.Italy\/\" \/>\n<meta property=\"article:published_time\" content=\"2019-12-27T13:12:01+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2021-12-23T10:53:39+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.codemotion.com\/magazine\/wp-content\/uploads\/2019\/12\/palemalestalehandshake_319f60b4c7d2b0a06089ef06edf465c7_2000.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"910\" \/>\n\t<meta property=\"og:image:height\" content=\"462\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Catherine Evans\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@CodemotionIT\" \/>\n<meta name=\"twitter:site\" content=\"@CodemotionIT\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Catherine Evans\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.codemotion.com\/magazine\/soft-skills\/diversity\/how-do-we-make-tech-less-male-pale-and-stale\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.codemotion.com\/magazine\/soft-skills\/diversity\/how-do-we-make-tech-less-male-pale-and-stale\/\"},\"author\":{\"name\":\"Catherine Evans\",\"@id\":\"https:\/\/www.codemotion.com\/magazine\/#\/schema\/person\/be4f8a600f6ef0fbde8424013deacb03\"},\"headline\":\"How do we make tech less male, pale and stale?\",\"datePublished\":\"2019-12-27T13:12:01+00:00\",\"dateModified\":\"2021-12-23T10:53:39+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.codemotion.com\/magazine\/soft-skills\/diversity\/how-do-we-make-tech-less-male-pale-and-stale\/\"},\"wordCount\":721,\"publisher\":{\"@id\":\"https:\/\/www.codemotion.com\/magazine\/#organization\"},\"image\":{\"@id\":\"https:\/\/www.codemotion.com\/magazine\/soft-skills\/diversity\/how-do-we-make-tech-less-male-pale-and-stale\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.codemotion.com\/magazine\/wp-content\/uploads\/2019\/12\/palemalestalehandshake_319f60b4c7d2b0a06089ef06edf465c7_2000.jpg\",\"articleSection\":[\"Diversity\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.codemotion.com\/magazine\/soft-skills\/diversity\/how-do-we-make-tech-less-male-pale-and-stale\/\",\"url\":\"https:\/\/www.codemotion.com\/magazine\/soft-skills\/diversity\/how-do-we-make-tech-less-male-pale-and-stale\/\",\"name\":\"How do we make tech less pale, male and stale? 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