{"id":5044,"date":"2020-05-26T13:07:40","date_gmt":"2020-05-26T11:07:40","guid":{"rendered":"https:\/\/www.codemotion.com\/magazine\/?p=5044"},"modified":"2022-01-05T20:05:14","modified_gmt":"2022-01-05T19:05:14","slug":"machine-learning-banking","status":"publish","type":"post","link":"https:\/\/www.codemotion.com\/magazine\/dev-life\/events\/machine-learning-banking\/","title":{"rendered":"Machine Learning and the  Digital Transformation of Banking"},"content":{"rendered":"\t\t\t\t<div class=\"wp-block-uagb-table-of-contents uagb-toc__align-left uagb-toc__columns-1  uagb-block-e4d9a134      \"\n\t\t\t\t\tdata-scroll= \"1\"\n\t\t\t\t\tdata-offset= \"30\"\n\t\t\t\t\tstyle=\"\"\n\t\t\t\t>\n\t\t\t\t<div class=\"uagb-toc__wrap\">\n\t\t\t\t\t\t<div class=\"uagb-toc__title\">\n\t\t\t\t\t\t\tTable Of Contents\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"uagb-toc__list-wrap \">\n\t\t\t\t\t\t<ol class=\"uagb-toc__list\"><li class=\"uagb-toc__list\"><a href=\"#codemotion-online-multitrack-conference-1-ticket-x-4-conferences\" class=\"uagb-toc-link__trigger\">Codemotion Online Multitrack Conference 1 ticket x 4 conferences!<\/a><li class=\"uagb-toc__list\"><a href=\"#codemotion-online-multitrack-conference-1-ticket-x-4-conferences\" class=\"uagb-toc-link__trigger\">Codemotion Online Multitrack Conference 1 ticket x 4 conferences!<\/a><\/ol>\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\n\n\n<p class=\"eplus-89tTr4\">In preparation for <a style=\"user-select: auto;\" href=\"https:\/\/www.codemotion.com\/magazine\/articles\/events\/hosting-virtual-conference\/\">Codemotion Deep Learning conference<\/a>, we had spoken to one of the speakers, Manuel Morales. He wears a variety of hats in machine learning. Since 2018, he has been General Director of the <a aria-label=\" (opens in a new tab)\" style=\"user-select: auto;\" href=\"http:\/\/www.fin-ml.ca\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\" class=\"ek-link\">FinML Network.<\/a>\u00a0 <\/p>\n\n\n\n<p class=\"eplus-eGfSpq\">He is currently an Associate Professor in the Department of <span style=\"user-select: auto;\" id=\"urn:enhancement-9e43eaa7\" class=\"textannotation disambiguated wl-thing\" itemid=\"http:\/\/data.wordlift.io\/wl01770\/entity\/mathematics\">Mathematics<\/span> and <span style=\"user-select: auto;\" id=\"urn:enhancement-8e316029\" class=\"textannotation disambiguated wl-thing\" itemid=\"http:\/\/data.wordlift.io\/wl01770\/entity\/statistics\">Statistics<\/span> at the University of Montreal specialising&nbsp;in Financial and Actuarial <span style=\"user-select: auto;\" id=\"urn:enhancement-6184705\" class=\"textannotation disambiguated wl-thing\" itemid=\"http:\/\/data.wordlift.io\/wl01770\/entity\/mathematics\">Mathematics<\/span>, specifically the application of <span style=\"user-select: auto;\" id=\"urn:enhancement-e93f9cb8\" class=\"textannotation disambiguated wl-thing\" itemid=\"http:\/\/data.wordlift.io\/wl01770\/entity\/machine_learning\">Machine Learning<\/span> in banking and in responsible investment.\u200b<\/p>\n\n\n\n<p class=\"eplus-ndXH7c\">He recently participated in the <span id=\"urn:enhancement-52b6af6d\" class=\"textannotation disambiguated wl-thing\" itemid=\"http:\/\/data.wordlift.io\/wl01770\/entity\/artificial_intelligence\">Artificial Intelligence<\/span> transformation initiative of the National Bank of Canada. As the&nbsp;Chief <span id=\"urn:enhancement-1f06f573\" class=\"textannotation disambiguated wl-thing\" itemid=\"http:\/\/data.wordlift.io\/wl01770\/entity\/artificial_intelligence\">AI<\/span> Scientist, he led the scientific efforts of the bank&#8217;s <span id=\"urn:enhancement-a7be65e0\" class=\"textannotation disambiguated wl-thing\" itemid=\"http:\/\/data.wordlift.io\/wl01770\/entity\/strategy\">strategy<\/span> to leverage <span id=\"urn:enhancement-157c1f8e\" class=\"textannotation disambiguated wl-thing\" itemid=\"http:\/\/data.wordlift.io\/wl01770\/entity\/artificial_intelligence\">AI<\/span> technologies across all verticals. He had the opportunity to work on a wide variety of projects from wealth management to <span id=\"urn:enhancement-b221c73c\" class=\"textannotation disambiguated wl-thing\" itemid=\"http:\/\/data.wordlift.io\/wl01770\/entity\/retail_banking\">retail banking<\/span> applications, and also led the first works towards laying down an <span id=\"urn:enhancement-bd6bc4a5\" class=\"textannotation disambiguated wl-thing\" itemid=\"http:\/\/data.wordlift.io\/wl01770\/entity\/artificial_intelligence\">AI<\/span> governance framework.&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;<\/p>\n\n\n\n<p class=\"eplus-tRUMJV\">He&#8217;s also working within the startup ecosystem coming out of the University of Montreal, he noted &#8221; There are many students with the initiative to start <span style=\"user-select: auto;\" id=\"urn:enhancement-3d9a2ccc\" class=\"textannotation disambiguated wl-thing\" itemid=\"http:\/\/data.wordlift.io\/wl01770\/entity\/company\">companies<\/span> using <span style=\"user-select: auto;\" id=\"urn:enhancement-a92c0c1d\" class=\"textannotation disambiguated wl-thing\" itemid=\"http:\/\/data.wordlift.io\/wl01770\/entity\/technology\">technology<\/span>, machine <span style=\"user-select: auto;\" id=\"urn:enhancement-a7c2f0d\" class=\"textannotation disambiguated wl-thing\" itemid=\"http:\/\/data.wordlift.io\/wl01770\/entity\/learning\">learning<\/span> <span style=\"user-select: auto;\" id=\"urn:enhancement-ee9c3066\" class=\"textannotation disambiguated wl-thing\" itemid=\"http:\/\/data.wordlift.io\/wl01770\/entity\/technology\">technology<\/span> and <span style=\"user-select: auto;\" id=\"urn:enhancement-2111bd48\" class=\"textannotation disambiguated wl-thing\" itemid=\"http:\/\/data.wordlift.io\/wl01770\/entity\/data\">data<\/span>-driven <span style=\"user-select: auto;\" id=\"urn:enhancement-db0c005c\" class=\"textannotation disambiguated wl-thing\" itemid=\"http:\/\/data.wordlift.io\/wl01770\/entity\/technology\">technology<\/span>. So I found startups and work within the <span style=\"user-select: auto;\" id=\"urn:enhancement-d5300f40\" class=\"textannotation disambiguated wl-thing\" itemid=\"http:\/\/data.wordlift.io\/wl01770\/entity\/industry\">industry<\/span> helping other <span style=\"user-select: auto;\" id=\"urn:enhancement-3b3bada7\" class=\"textannotation disambiguated wl-thing\" itemid=\"http:\/\/data.wordlift.io\/wl01770\/entity\/company\">companies<\/span> to adopt <span style=\"user-select: auto;\" id=\"urn:enhancement-144b74ad\" class=\"textannotation disambiguated wl-thing\" itemid=\"http:\/\/data.wordlift.io\/wl01770\/entity\/artificial_intelligence\">AI<\/span> technology.&#8221;<\/p>\n\n\n\n<div class=\"uagb-cta__outer-wrap uagb-block-9943e7e7\"><div class=\"uagb-cta__content-wrap uagb-cta__block uagb-cta__icon-position-right uagb-cta__content-right uagb-cta__content-stacked-tablet uagb-cta__button-valign-middle \"><div class=\"uagb-cta__left-right-wrap\"><div class=\"uagb-cta__content\"><div class=\"uagb-cta__title-wrap\"><h3 class=\"uagb-cta__title\">Codemotion Online Multitrack Conference <br>1 ticket x 4 conferences!<\/h3><\/div><div class=\"uagb-cta-text-wrap\"><p class=\"uagb-cta__desc\"><strong>Software Architecture, Front-end, Back-end, AI\/ML\/DL<\/strong> presented and discussed by some of the foremost experts on the planet. A unique mix of IT professionals with different backgrounds and levels of experience sharing technical excellence in cutting-edge technologies, hands-on activities, best practices and case studies.<br><strong>Join us on 20-22 October 2020!<\/strong><\/p><\/div><\/div><div class=\"uagb-cta__link-wrapper uagb-cta__block-link-style\"><div class=\"uagb-cta__button-wrapper\"><a data-fz-event=\"virtualconf-plan\" href=\"https:\/\/www.codemotion.com\/magazine\/articles\/stories\/planning-virtual-conference\/\" class=\"uagb-cta__button-link-wrapper uagb-cta__block-link uagb-cta-typeof-button\" target=\"_blank\" rel=\"noopener noreferrer\"><span class=\"uagb-cta__link-content-inner\"><span>Get your free pass!<\/span><\/span><\/a><\/div><\/div><\/div><\/div><\/div>\n\n\n\n<h2 class=\"eplus-wsfEsQ wp-block-heading\">The technology of personalisation contributes to digital transformation in banking&nbsp;<\/h2>\n\n\n\n<p class=\"eplus-yRGK39\">The convergence of a range of <span id=\"urn:enhancement-ab57b17e\" class=\"textannotation disambiguated wl-thing\" itemid=\"http:\/\/data.wordlift.io\/wl01770\/entity\/technology\">technologies<\/span> including machine <span id=\"urn:enhancement-4cd99a95\" class=\"textannotation disambiguated wl-thing\" itemid=\"http:\/\/data.wordlift.io\/wl01770\/entity\/learning\">learning<\/span> and <span id=\"urn:enhancement-50b8c618\" class=\"textannotation disambiguated wl-thing\" itemid=\"http:\/\/data.wordlift.io\/wl01770\/entity\/artificial_intelligence\">AI<\/span> have led to the <span id=\"urn:enhancement-8a6f40d2\" class=\"textannotation disambiguated wl-thing\" itemid=\"http:\/\/data.wordlift.io\/wl01770\/entity\/digital_data\">digital<\/span> transformation of numerous traditional sectors, including banking.<\/p>\n\n\n\n<p class=\"eplus-ll0F9Z\">Manuel asserts that we&#8217;ve witnessed &#8220;fintechs trying to innovate and moving faster than traditional banking institutions&#8221; through blockchain <span style=\"user-select: auto;\" id=\"urn:enhancement-b3b315d1\" class=\"textannotation disambiguated wl-thing\" itemid=\"http:\/\/data.wordlift.io\/wl01770\/entity\/technology\">technology<\/span>, AI, and increased computing power.&nbsp; <\/p>\n\n\n\n<p class=\"eplus-Q8gmuY\">Part of the impetus if customers who are accustomed to the personalized service of <span style=\"user-select: auto;\" id=\"urn:enhancement-4d633a53\" class=\"textannotation disambiguated wl-thing\" itemid=\"http:\/\/data.wordlift.io\/wl01770\/entity\/company\">companies<\/span> like <span style=\"user-select: auto;\" id=\"urn:enhancement-4dafa006\" class=\"textannotation disambiguated wl-organization\" itemid=\"http:\/\/data.wordlift.io\/wl01770\/entity\/amazon-com\">Amazon<\/span>, <span style=\"user-select: auto;\" id=\"urn:enhancement-20a405d5\" class=\"textannotation disambiguated wl-thing\" itemid=\"http:\/\/data.wordlift.io\/wl01770\/entity\/facebook\">Facebook<\/span>, and <span style=\"user-select: auto;\" id=\"urn:enhancement-532eb415\" class=\"textannotation disambiguated wl-thing\" itemid=\"http:\/\/data.wordlift.io\/wl01770\/entity\/google\">Google<\/span> and subsequently banking became very aware fast of what this technology can can can do for them. So all of them then created pressure for financial institutions to innovate.&#8221;<\/p>\n\n\n\n<p class=\"eplus-rblWjN\">The National Bank of Canada started by putting up the necessary <span style=\"user-select: auto;\" id=\"urn:enhancement-288dd953\" class=\"textannotation disambiguated wl-thing\" itemid=\"http:\/\/data.wordlift.io\/wl01770\/entity\/infrastructure\">infrastructure<\/span>. Then they started putting together <span style=\"user-select: auto;\" id=\"urn:enhancement-f5fc035b\" class=\"textannotation disambiguated wl-thing\" itemid=\"http:\/\/data.wordlift.io\/wl01770\/entity\/team\">teams<\/span> so that we could leverage that <span style=\"user-select: auto;\" id=\"urn:enhancement-234ad67d\" class=\"textannotation disambiguated wl-thing\" itemid=\"http:\/\/data.wordlift.io\/wl01770\/entity\/data\">data<\/span>. In terms of the variety of banking verticals Manuel shares that &#8220;retail is usually where we create significant impact.<\/p>\n\n\n\n<p class=\"eplus-YDvT0B\">Anything that has to do with our client-facing processes, client onboarding, leveraging our <span style=\"user-select: auto;\" id=\"urn:enhancement-2d0e21cd\" class=\"textannotation disambiguated wl-thing\" itemid=\"http:\/\/data.wordlift.io\/wl01770\/entity\/digital_data\">digital<\/span> channels, where clients <span style=\"user-select: auto;\" id=\"urn:enhancement-25e6f7cd\" class=\"textannotation disambiguated wl-thing\" itemid=\"http:\/\/data.wordlift.io\/wl01770\/entity\/interaction\">interact<\/span>. But it also applies expansively such as wealth management. How do we use <span style=\"user-select: auto;\" id=\"urn:enhancement-942f47bd\" class=\"textannotation disambiguated wl-thing\" itemid=\"http:\/\/data.wordlift.io\/wl01770\/entity\/artificial_intelligence\">AI<\/span> to better produce revenue and reduce <span style=\"user-select: auto;\" id=\"urn:enhancement-a0bbdf\" class=\"textannotation disambiguated wl-thing\" itemid=\"http:\/\/data.wordlift.io\/wl01770\/entity\/cost\">costs<\/span>?&nbsp; It spreads through <span style=\"user-select: auto;\" id=\"urn:enhancement-986cad1a\" class=\"textannotation disambiguated wl-thing\" itemid=\"http:\/\/data.wordlift.io\/wl01770\/entity\/document\">document<\/span> processing in <span style=\"user-select: auto;\" id=\"urn:enhancement-441e3a22\" class=\"textannotation disambiguated wl-thing\" itemid=\"http:\/\/data.wordlift.io\/wl01770\/entity\/human_resources\">Human Resources<\/span>, our legal <span style=\"user-select: auto;\" id=\"urn:enhancement-11b0a5ad\" class=\"textannotation disambiguated wl-thing\" itemid=\"http:\/\/data.wordlift.io\/wl01770\/entity\/team\">teams<\/span>, our accounting teams, <span style=\"user-select: auto;\" id=\"urn:enhancement-58d43638\" class=\"textannotation disambiguated wl-thing\" itemid=\"http:\/\/data.wordlift.io\/wl01770\/entity\/business_operations\">operations<\/span> and <span style=\"user-select: auto;\" id=\"urn:enhancement-35cd58f5\" class=\"textannotation disambiguated wl-thing\" itemid=\"http:\/\/data.wordlift.io\/wl01770\/entity\/promotion_marketing\">marketing<\/span>.&#8221;<\/p>\n\n\n\n<h2 class=\"eplus-GoDTJt wp-block-heading\">AI is more than just statistics and analytics automation<\/h2>\n\n\n\n<p class=\"eplus-m65Lej\">According to Manuel when <span style=\"user-select: auto;\" id=\"urn:enhancement-355f14b4\" class=\"textannotation disambiguated wl-thing\" itemid=\"http:\/\/data.wordlift.io\/wl01770\/entity\/people\">people<\/span> started talking about <span style=\"user-select: auto;\" id=\"urn:enhancement-f93f43c2\" class=\"textannotation disambiguated wl-thing\" itemid=\"http:\/\/data.wordlift.io\/wl01770\/entity\/artificial_intelligence\">AI<\/span> in banking, they had this idea that it was just one more level of <span style=\"user-select: auto;\" id=\"urn:enhancement-71e9725e\" class=\"textannotation disambiguated wl-thing\" itemid=\"http:\/\/data.wordlift.io\/wl01770\/entity\/complexity\">complexity<\/span> in terms of <span style=\"user-select: auto;\" id=\"urn:enhancement-953c8b7a\" class=\"textannotation disambiguated wl-thing\" itemid=\"http:\/\/data.wordlift.io\/wl01770\/entity\/conceptual_model\">models<\/span>.&nbsp;<\/p>\n\n\n\n<p class=\"eplus-5NKuPx\">&#8220;They thought all that all you needed was to hire PhDs in machine <span style=\"user-select: auto;\" id=\"urn:enhancement-44dae689\" class=\"textannotation disambiguated wl-thing\" itemid=\"http:\/\/data.wordlift.io\/wl01770\/entity\/learning\">learning<\/span> and then all of a sudden everything would start working the magic. However, it&#8217;s not just more sophisticated statistics or <span style=\"user-select: auto;\" id=\"urn:enhancement-26e4ae21\" class=\"textannotation disambiguated wl-thing\" itemid=\"http:\/\/data.wordlift.io\/wl01770\/entity\/conceptual_model\">models<\/span> or mathematics.&nbsp; It&#8217;s actually an opportunity to, to change the way the processes themselves are designed within.&#8221;<\/p>\n\n\n\n<p class=\"eplus-g7X2la\">Manuel attributes the slower <span id=\"urn:enhancement-a79ede4b\" class=\"textannotation disambiguated wl-thing\" itemid=\"http:\/\/data.wordlift.io\/wl01770\/entity\/innovation\">innovation<\/span> in banking compared to some sectors in part to the need for a cultural shift.<\/p>\n\n\n\n<p class=\"eplus-QfF722\">&#8220;It&#8217;s the mindset that has to change as well because banks are supposed to be <span style=\"user-select: auto;\" id=\"urn:enhancement-751c65f4\" class=\"textannotation disambiguated wl-thing\" itemid=\"http:\/\/data.wordlift.io\/wl01770\/entity\/digital_data\">digital<\/span>-born <span style=\"user-select: auto;\" id=\"urn:enhancement-1fbb7d37\" class=\"textannotation disambiguated wl-thing\" itemid=\"http:\/\/data.wordlift.io\/wl01770\/entity\/company\">companies<\/span>. They have a different way of thinking.&nbsp; So what most banks are trying to do now is every time that there&#8217;s a deployment of a new <span style=\"user-select: auto;\" id=\"urn:enhancement-6116fc2\" class=\"textannotation disambiguated wl-thing\" itemid=\"http:\/\/data.wordlift.io\/wl01770\/entity\/application_software\">application<\/span> or a new service to clients. there must also be <span style=\"user-select: auto;\" id=\"urn:enhancement-ea571b99\" class=\"textannotation disambiguated wl-thing\" itemid=\"http:\/\/data.wordlift.io\/wl01770\/entity\/data_collection\">data collection<\/span>. <\/p>\n\n\n\n<p class=\"eplus-0mMwCZ\">When you think about what <span style=\"user-select: auto;\" id=\"urn:enhancement-cde2cd7b\" class=\"textannotation disambiguated wl-thing\" itemid=\"http:\/\/data.wordlift.io\/wl01770\/entity\/facebook\">Facebook<\/span> and <span style=\"user-select: auto;\" id=\"urn:enhancement-4783eb60\" class=\"textannotation disambiguated wl-thing\" itemid=\"http:\/\/data.wordlift.io\/wl01770\/entity\/google\">Google<\/span> are doing, they&#8217;re providing services but also a means of collecting more <span style=\"user-select: auto;\" id=\"urn:enhancement-8bd0adbf\" class=\"textannotation disambiguated wl-thing\" itemid=\"http:\/\/data.wordlift.io\/wl01770\/entity\/data\">data<\/span> that allows them to open new markets, identify new <span style=\"user-select: auto;\" id=\"urn:enhancement-46580458\" class=\"textannotation disambiguated wl-thing\" itemid=\"http:\/\/data.wordlift.io\/wl01770\/entity\/market_analysis\">opportunities<\/span>, and better serve the clients. So that&#8217;s what we&#8217;re trying to do. And that&#8217;s the mind shift that has to be pushed within banks.&#8221;&nbsp;<\/p>\n\n\n\n<h2 class=\"eplus-v3PXGo wp-block-heading\">The threat and opportunity of fintech startups&nbsp;<\/h2>\n\n\n\n<p class=\"eplus-BQ2Af3\">In the UK and Europe Fintechs such as N26 and Monzo have provided an alternative to traditional banking services &#8211; they use <span id=\"urn:enhancement-fa48312a\" class=\"textannotation disambiguated wl-thing\" itemid=\"http:\/\/data.wordlift.io\/wl01770\/entity\/chatterbot\">chatbots<\/span>, offer bilingual services and <span id=\"urn:enhancement-26b9a5d2\" class=\"textannotation disambiguated wl-thing\" itemid=\"http:\/\/data.wordlift.io\/wl01770\/entity\/digital_data\">digital<\/span>-first banking, unlike classic banking which is heavy of paperwork and still use fax machines.&nbsp;<\/p>\n\n\n\n<p class=\"eplus-wmmXqt\">Manuel notes &#8220;Classic banks haven&#8217;t been able to move fast enough as younger <span id=\"urn:enhancement-804a712b\" class=\"textannotation disambiguated wl-thing\" itemid=\"http:\/\/data.wordlift.io\/wl01770\/entity\/company\">companies<\/span> who are taking parts of their market. But I think that changes a lot from country to country. In Canada, it&#8217;s not that much of a threat yet, where new entrants are only capturing 2% or 3% of new <span id=\"urn:enhancement-70dfa483\" class=\"textannotation disambiguated wl-thing\" itemid=\"http:\/\/data.wordlift.io\/wl01770\/entity\/business\">business<\/span>, whereas in places like <span id=\"urn:enhancement-b2026e58\" class=\"textannotation disambiguated wl-thing\" itemid=\"http:\/\/data.wordlift.io\/wl01770\/entity\/germany\">Germany<\/span> and the UK it&#8217;s something like the 20%&#8221;.<\/p>\n\n\n\n<p class=\"eplus-YFYZKj\">Yet &#8220;there&#8217;s the sense of fintech banking as a threat but there&#8217;s also a strong sense that banks have the benefit of a strong foundational <span id=\"urn:enhancement-139aa1b7\" class=\"textannotation disambiguated wl-thing\" itemid=\"http:\/\/data.wordlift.io\/wl01770\/entity\/structure\">structure<\/span> a. Fintechs cannot do many of the things that a bank can. Because it&#8217;s a very regulated sector.&#8221;<\/p>\n\n\n\n<h2 class=\"eplus-5q4Kt9 wp-block-heading\">What kinds of tools are used in machine learning in banking?&nbsp;<\/h2>\n\n\n\n<p class=\"eplus-O6hTcJ\">A range of <span style=\"user-select: auto;\" id=\"urn:enhancement-76364c1\" class=\"textannotation disambiguated wl-thing\" itemid=\"http:\/\/data.wordlift.io\/wl01770\/entity\/tool\">tools<\/span> and technologies are in use especially &#8220;anything that could improve current processes and help us pass or bypass bottlenecks. So for instance, anything that has to do with <span style=\"user-select: auto;\" id=\"urn:enhancement-d76b8eba\" class=\"textannotation disambiguated wl-thing\" itemid=\"http:\/\/data.wordlift.io\/wl01770\/entity\/natural_language_processing\">natural language processing<\/span> and <span style=\"user-select: auto;\" id=\"urn:enhancement-c800b0e6\" class=\"textannotation disambiguated wl-thing\" itemid=\"http:\/\/data.wordlift.io\/wl01770\/entity\/document\">document<\/span> processing and <span style=\"user-select: auto;\" id=\"urn:enhancement-e5283e1a\" class=\"textannotation disambiguated wl-thing\" itemid=\"http:\/\/data.wordlift.io\/wl01770\/entity\/information_extraction\">information extraction<\/span> technologies that&#8217;s heavily in use right now. It has a lot of impact because banking involves so many processes especially when you&#8217;re trying to onboard clients. <\/p>\n\n\n\n<p class=\"eplus-ghfZ37\">So anything that can reduce those bottlenecks &#8211; <span style=\"user-select: auto;\" id=\"urn:enhancement-a7cde167\" class=\"textannotation disambiguated wl-thing\" itemid=\"http:\/\/data.wordlift.io\/wl01770\/entity\/technology\">technologies<\/span> related to text and <span style=\"user-select: auto;\" id=\"urn:enhancement-1bb29546\" class=\"textannotation disambiguated wl-thing\" itemid=\"http:\/\/data.wordlift.io\/wl01770\/entity\/document\">document<\/span> extraction&#8221;<\/p>\n\n\n\n<p class=\"eplus-7qfxvK\">Also in use is anything to facilitate&nbsp;knowledge extraction: &#8220;Because the idea is building a personalized client profile, as achieved by <span style=\"user-select: auto;\" id=\"urn:enhancement-8823d757\" class=\"textannotation disambiguated wl-thing\" itemid=\"http:\/\/data.wordlift.io\/wl01770\/entity\/google\">Google<\/span> and <span style=\"user-select: auto;\" id=\"urn:enhancement-fe7e4136\" class=\"textannotation disambiguated wl-thing\" itemid=\"http:\/\/data.wordlift.io\/wl01770\/entity\/facebook\">Facebook<\/span>. So, they have a profile with thousands of <span style=\"user-select: auto;\" id=\"urn:enhancement-52b01518\" class=\"textannotation disambiguated wl-thing\" itemid=\"http:\/\/data.wordlift.io\/wl01770\/entity\/data\">data<\/span> points for each individual that uses the platform. And even for those that don&#8217;t use it, they also have a profile for them.&nbsp;<\/p>\n\n\n\n<p class=\"eplus-fff8y9\"> So the idea is, we have traditional <span style=\"user-select: auto;\" id=\"urn:enhancement-a1b919fe\" class=\"textannotation disambiguated wl-thing\" itemid=\"http:\/\/data.wordlift.io\/wl01770\/entity\/data\">data<\/span> like transactions:&nbsp; How do you use your card, your bank, or your shop? What kind of shopping do you do? That gives a profile of the client but also, any single <span style=\"user-select: auto;\" id=\"urn:enhancement-f707314a\" class=\"textannotation disambiguated wl-thing\" itemid=\"http:\/\/data.wordlift.io\/wl01770\/entity\/interaction\">interaction<\/span> that the client has with <span style=\"user-select: auto;\" id=\"urn:enhancement-5b6fff21\" class=\"textannotation disambiguated wl-thing\" itemid=\"http:\/\/data.wordlift.io\/wl01770\/entity\/digital_data\">digital<\/span> channels like through <span style=\"user-select: auto;\" id=\"urn:enhancement-90dc1800\" class=\"textannotation disambiguated wl-thing\" itemid=\"http:\/\/data.wordlift.io\/wl01770\/entity\/mobile_app\">mobile applications<\/span>, then you have access to how the client. How do they move around? Where do they go? How are they interacting with the <span style=\"user-select: auto;\" id=\"urn:enhancement-8e32467f\" class=\"textannotation disambiguated wl-thing\" itemid=\"http:\/\/data.wordlift.io\/wl01770\/entity\/application_software\">application<\/span>?&nbsp;<\/p>\n\n\n\n<p class=\"eplus-FVtyIj\">Manuel calls this a&nbsp; &#8216;carrot and stick&#8217; approach. &#8220;Previously if a bank wanted to undertake advanced <span style=\"user-select: auto;\" id=\"urn:enhancement-a7aec625\" class=\"textannotation disambiguated wl-thing\" itemid=\"http:\/\/data.wordlift.io\/wl01770\/entity\/analytics\">analytics<\/span> it would be like I have a lot of <span style=\"user-select: auto;\" id=\"urn:enhancement-45a8f7b5\" class=\"textannotation disambiguated wl-thing\" itemid=\"http:\/\/data.wordlift.io\/wl01770\/entity\/data\">data<\/span> I can put into a <span style=\"user-select: auto;\" id=\"urn:enhancement-1925e1bc\" class=\"textannotation disambiguated wl-thing\" itemid=\"http:\/\/data.wordlift.io\/wl01770\/entity\/conceptual_model\">model<\/span> which gives an output. <\/p>\n\n\n\n<p class=\"eplus-6qAVZp\">That output is consumed by a <span style=\"user-select: auto;\" id=\"urn:enhancement-98b80b05\" class=\"textannotation disambiguated wl-thing\" itemid=\"http:\/\/data.wordlift.io\/wl01770\/entity\/team\">team<\/span> of <span style=\"user-select: auto;\" id=\"urn:enhancement-5d39a77e\" class=\"textannotation disambiguated wl-thing\" itemid=\"http:\/\/data.wordlift.io\/wl01770\/entity\/people\">people<\/span> that understand that output and then can make <span style=\"user-select: auto;\" id=\"urn:enhancement-6857c807\" class=\"textannotation disambiguated wl-thing\" itemid=\"http:\/\/data.wordlift.io\/wl01770\/entity\/business\">business<\/span> decisions. It could be a marketing <span style=\"user-select: auto;\" id=\"urn:enhancement-f409453f\" class=\"textannotation disambiguated wl-thing\" itemid=\"http:\/\/data.wordlift.io\/wl01770\/entity\/team\">team<\/span> that then understands better how clients are shopping. So then they would design a marketing campaign around that.&#8221;<\/p>\n\n\n\n<p class=\"eplus-xspRlW\">Now you have <span id=\"urn:enhancement-4d2b87d7\" class=\"textannotation disambiguated wl-thing\" itemid=\"http:\/\/data.wordlift.io\/wl01770\/entity\/data_loss\">data loss<\/span> <span id=\"urn:enhancement-c80d764e\" class=\"textannotation disambiguated wl-thing\" itemid=\"http:\/\/data.wordlift.io\/wl01770\/entity\/conceptual_model\">models<\/span> and <span id=\"urn:enhancement-a240e8a9\" class=\"textannotation disambiguated wl-thing\" itemid=\"http:\/\/data.wordlift.io\/wl01770\/entity\/conceptual_model\">models<\/span> give an output which can actually include making <span id=\"urn:enhancement-add09c96\" class=\"textannotation disambiguated wl-thing\" itemid=\"http:\/\/data.wordlift.io\/wl01770\/entity\/business\">business<\/span> decisions by the <span id=\"urn:enhancement-586fd411\" class=\"textannotation disambiguated wl-thing\" itemid=\"http:\/\/data.wordlift.io\/wl01770\/entity\/conceptual_model\">model<\/span> themselves.&nbsp; &#8220;And those <span id=\"urn:enhancement-6e0372a\" class=\"textannotation disambiguated wl-thing\" itemid=\"http:\/\/data.wordlift.io\/wl01770\/entity\/business\">business<\/span> decisions have an impact on clients, and then the clients feeds their response back into the <span id=\"urn:enhancement-1e767be6\" class=\"textannotation disambiguated wl-thing\" itemid=\"http:\/\/data.wordlift.io\/wl01770\/entity\/data\">data<\/span> and then there&#8217;s a loop there.&#8221;<\/p>\n\n\n\n<p class=\"eplus-GaiPFe\">Manuel gave the example of a mortgage <span id=\"urn:enhancement-24c995a2\" class=\"textannotation disambiguated wl-thing\" itemid=\"http:\/\/data.wordlift.io\/wl01770\/entity\/application_software\">application<\/span> &#8220;The customer has usually been shopping around on their phone. So there&#8217;s&nbsp;<\/p>\n\n\n\n<p class=\"eplus-tQC202\">&#8220;What kind of <span style=\"user-select: auto;\" id=\"urn:enhancement-29840230\" class=\"textannotation disambiguated wl-thing\" itemid=\"http:\/\/data.wordlift.io\/wl01770\/entity\/interaction\">interaction<\/span> he has with the <span style=\"user-select: auto;\" id=\"urn:enhancement-a4488cee\" class=\"textannotation disambiguated wl-thing\" itemid=\"http:\/\/data.wordlift.io\/wl01770\/entity\/application_software\">application<\/span>? Let&#8217;s say he&#8217;s making an <span style=\"user-select: auto;\" id=\"urn:enhancement-878ca47d\" class=\"textannotation disambiguated wl-thing\" itemid=\"http:\/\/data.wordlift.io\/wl01770\/entity\/application_software\">application<\/span> for a mortgage. Before doing that he&#8217;s been shopping around usually on his phone. There are so many ways you can have extra <span style=\"user-select: auto;\" id=\"urn:enhancement-4271513\" class=\"textannotation disambiguated wl-thing\" itemid=\"http:\/\/data.wordlift.io\/wl01770\/entity\/data\">data<\/span> points about a client. <\/p>\n\n\n\n<p class=\"eplus-n7grw9\">But then the challenge is how do you translate that? Or how do you map that into a piece of <span style=\"user-select: auto;\" id=\"urn:enhancement-e4f33bdc\" class=\"textannotation disambiguated wl-thing\" itemid=\"http:\/\/data.wordlift.io\/wl01770\/entity\/data\">data<\/span> information that you can feed into a <span style=\"user-select: auto;\" id=\"urn:enhancement-d42fc2f4\" class=\"textannotation disambiguated wl-thing\" itemid=\"http:\/\/data.wordlift.io\/wl01770\/entity\/conceptual_model\">model<\/span>? So that&#8217;s recommendation systems. <span style=\"user-select: auto;\" id=\"urn:enhancement-6300d67a\" class=\"textannotation disambiguated wl-thing\" itemid=\"http:\/\/data.wordlift.io\/wl01770\/entity\/deep_learning\">Deep Learning<\/span> for knowledge extraction of knowledge representation.&#8221;<\/p>\n\n\n\n<p class=\"eplus-b5GRBE\">You have to think about carrot applications that provide services or ways for clients to interact with digital channels. They provide a service, a better experience for the clients but at the same time, collect data that enhances the capabilities of the bank to provide better services and anticipate new needs and new demands. <\/p>\n\n\n\n<p class=\"eplus-7sPepO\">Attract clients, so they provide more information about themselves.<\/p>\n\n\n\n<p class=\"eplus-MAqm7h\">If you want to know more about how modern technologies and tools can support you for &#8211; and during &#8211; the organisation of a virtual event, don&#8217;t miss this article showcasing the best tools we used to <a href=\"https:\/\/www.codemotion.com\/magazine\/articles\/events\/planning-virtual-conference\/\">host our online conferences<\/a> since the COVID-19 outbreak.<\/p>\n\n\n\n<div class=\"uagb-cta__outer-wrap uagb-block-9943e7e7\"><div class=\"uagb-cta__content-wrap uagb-cta__block uagb-cta__icon-position-right uagb-cta__content-right uagb-cta__content-stacked-tablet uagb-cta__button-valign-middle \"><div class=\"uagb-cta__left-right-wrap\"><div class=\"uagb-cta__content\"><div class=\"uagb-cta__title-wrap\"><h3 class=\"uagb-cta__title\">Codemotion Online Multitrack Conference <br>1 ticket x 4 conferences!<\/h3><\/div><div class=\"uagb-cta-text-wrap\"><p class=\"uagb-cta__desc\"><strong>Software Architecture, Front-end, Back-end, AI\/ML\/DL<\/strong> presented and discussed by some of the foremost experts on the planet. A unique mix of IT professionals with different backgrounds and levels of experience sharing technical excellence in cutting-edge technologies, hands-on activities, best practices and case studies.<br><strong>Join us on 20-22 October 2020!<\/strong><\/p><\/div><\/div><div class=\"uagb-cta__link-wrapper uagb-cta__block-link-style\"><div class=\"uagb-cta__button-wrapper\"><a data-fz-event=\"virtualconf-plan\" href=\"https:\/\/www.codemotion.com\/magazine\/articles\/stories\/planning-virtual-conference\/\" class=\"uagb-cta__button-link-wrapper uagb-cta__block-link uagb-cta-typeof-button\" target=\"_blank\" rel=\"noopener noreferrer\"><span class=\"uagb-cta__link-content-inner\"><span>Get your free pass!<\/span><\/span><\/a><\/div><\/div><\/div><\/div><\/div>\n\n\n","protected":false},"excerpt":{"rendered":"<p>In preparation for Codemotion Deep Learning conference, we had spoken to one of the speakers, Manuel Morales. He wears a variety of hats in machine learning. Since 2018, he has been General Director of the FinML Network.\u00a0 He is currently an Associate Professor in the Department of Mathematics and Statistics at the University of Montreal&#8230; <a class=\"more-link\" href=\"https:\/\/www.codemotion.com\/magazine\/dev-life\/events\/machine-learning-banking\/\">Read more<\/a><\/p>\n","protected":false},"author":85,"featured_media":5045,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_editorskit_title_hidden":false,"_editorskit_reading_time":5,"_editorskit_is_block_options_detached":false,"_editorskit_block_options_position":"{}","_uag_custom_page_level_css":"","_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","footnotes":""},"categories":[2554],"tags":[],"collections":[],"class_list":{"0":"post-5044","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-events","8":"entry"},"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.9 (Yoast SEO v26.9) - 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